Danger of Feedback

After a showing, some agents make a point of following up with attendees or their agents to ask what they thought of the home. 

These casual impressions are often referred to as buyer feedback. The comments might range from “the bedrooms felt small” or “they liked the layout but want a bigger yard” to “they’re still considering, but your home is a top pick.”

At first glance, this kind of informal feedback can seem helpful, especially if showings aren’t leading to offers. In practice, it’s a mixed bag that can sometimes lead to poor decisions.

Relying too much on buyer impressions, especially in a slow period, can cause sellers to become discouraged or even consider reducing their home price or expectations.

It’s preferable to have a listing, marketing, and showing process that doesn’t depend on feedback to drive results, which means doing things right at the very start.

The Case for Feedback

When used sparingly and interpreted wisely, buyer feedback can uncover simple problems that may have been overlooked in the rush to list. Dark photography, cluttered entryways, or pet odors that left a bad first impression are all issues that can be corrected. In that sense, feedback can be a valuable way to refine your presentation.

Some agents also use feedback to track broader patterns. Repeated notes about the same issue may highlight a fixable obstacle that’s standing in the way of offers. Selling homes is complicated. An inexperienced agent may overlook those kinds of details when crafting a listing or providing guidance on staging.

Some agents use repeated feedback to persuade resistant sellers to revisit earlier recommendations. They can point to those repeat comments to convince the home seller to change their marketing or staging approach.

The Risk of Overreacting

The real danger of feedback comes from giving too much weight to a small sample of uncommitted buyers. The limited pool of feedback means it’s not reliable data. It’s anecdotal. The people providing it may have already ruled out your home and are simply justifying their decision. Others may still be interested but are trying to lay the groundwork for a lower offer by pointing out flaws.

It’s rare for buyers to say things like, “The price was too low,” or “We’re planning to make a strong offer.” Instead, most feedback skews negative, even when the buyer’s interest is real. That can create the illusion that your home has bigger problems than it actually does, prompting price drops, staging changes, or other shifts that work against your sale.

Relying on Feedback Isn’t an Ideal Selling Strategy

One of the most common mistakes sellers make is reacting to early feedback with quick fixes and price cuts. That reactive mindset signals desperation to future buyers, undercuts negotiation leverage, and muddles your listing strategy. It also leads to the false belief that your home just needs a few more tweaks to “get it right,” when in reality the issue may be timing, structure, or how buyer attention was focused.

At 72SOLD, we believe a good plan beats guesswork. That’s why our program front-loads the sale with a proven rollout: targeted buyer outreach, professionally optimized listing materials, and structured showings designed to generate interest and urgency. This is a more dependable approach than chasing opinions from buyers who were never a good fit.

Know What to Listen to and What to Ignore

If multiple serious buyers are all stumbling over the same sticking point, like unclear access to a home office or an uninsurable roof, that may be worth investigating. But if the feedback is vague (“not quite what they’re looking for”), contradictory and subjective (“too big” from one, “too small” from another), or focused on things you can’t realistically change (like your street’s layout or school zoning), it may be better to stay the course.

The strongest offers don’t come from people who need to be convinced with tweaks and adjustments. They come from buyers who are motivated and see your home as the right fit. Finding those buyers early and making the right kind of first impression is key, which means your real estate agent needs to properly market and position your home before any potential buyers have feedback to give.

Work With a Real Estate Agent Who Understands What Buyers Are Looking for Without Needing Feedback

If you’ve gone through multiple showings without results, it’s easy to start chasing answers. But not all advice you receive from buyers is useful, and not every opinion justifies changing your approach. A skilled agent and a structured program like 72SOLD that’s designed to sell your home quickly should make feedback unnecessary.

To learn more about how we help sellers attract the right buyers quickly, and avoid the feedback trap, fill out the form on our website to get our price for your home.